We teamed up with industry giant Ann Nurock for her intensively researched workshop “Future Proofing Your Agency” to help us understand what clients want from their agencies. The result is a comprehensive guide to the key issues facing clients and how agencies need to respond.
Here were our lessons, which we commit to using:
Effective delivery of certainty
To remain effective as an agency when society is facing uncertain times, we plan to deliver a rigid element of certainty. This brings with it an understanding of the effects of Covid-19 and your individual brand needs. By doing this Roth can craft unique strategies and approaches required to help you achieve your goals. We at Roth Media have valuable experience in crafting standard operating procedures for our clients, which has proven to be highly beneficial during these times where new regulations and protocols have emerged.
Flexible service offerings
We have embarked on intensive scenario planning to adjust our services and prepare solutions for fresh opportunities, bringing more value for you as we broaden our scope, refine our current skills, and scrutinise a brand’s needs.
Find trends and know how to use them
Trends can appear from anywhere. By being observant on all platforms, we CAN be part of the latest discussions, get what consumers are saying whilst anticipating their next move. By paying attention to detail and questioning thoroughly, we find patterns and insights that lead to effective thinking within the current boundaries.
Pinpoint strengths and how to advance these
Roth’s track record is our advantage when passing our expertise on to our clients. We know that when we play to our strengths alongside the advantage of recent knowledge, we offer solutions that go a long way and can drive culture.