ROTH
IMAGINED AFRICA

A POWERHOUSE through-the-line creative communications agency that communicates with designed thinking through messages that cultivate unique brand experiences. We move beyond traditional advertising and delve into pushing boundaries with crisp execution and creative driven ideas. We are the new face of effective marketing and strategic narratives that position brands to launch, build equity and awareness in the market.

MARKETING MADE ARTISTIC

ABOUT OUR WORK

  • HUMAN CENTRIC MANAGEMENT

    Ultimately connects brands with the consumer. They no longer exist in isolation but are partners.
  • TALENT INCUBATION

    Nurtures the overflowing talent that exceeds the norm and delves into thought processes that offer out the box brand solutions.
  • COMMUNITY INTEGRATION

    Highlights the extent of Roth Media’s commitment to both their clients and the community with initiatives that reflect their needs.
  • SOLUTION INNOVATION

    Focuses on tapping into current trends while creating new marketing models.
  • NETWORK CREATION MAINTENANCE

    Through meaningful professional relationships built on the foundation of trust and credibility.

MUSE


 

THE MUSE process is inspired by the brand. From brand auditing to strategic solution development and expansion, MUSE applies rigorous interrogation on all assumptions. In the modern world, brand appreciation is coaxed into understanding the history, context and insights that birth innovative ways to connect with our audience. Brand Consulting: Competitor Analysis, Cultural Analysis etc. Solution Architects: Ideation, Big Ideas etc. Product Development: Innovation, Renovation

INTERVENTION


 

INTERVENTION follows the muse process where strategic concepts are shaped, polished and implemented in the real world market. This involves product launches, influencer tactics with creative content plugs across all digital and social media platforms.

TRANSCENDS


 

The final step is TRANSCENDS = Maximum Visibility + Maximum Volume. Amplifying both traditional and non-traditional PR coupled with consumer generated PR from social networking and media platforms is part of a tiered and sustainable approach to creating conversations around brand values. It ensures effective and meaningful communication that transcends brands.

Core Purpose

To distill unique innovations that shape African communications on the world stage

Core Values

  • Originality is equity
  • We live  & create with purpose to innovate
  • Ignite passion in everything
  • Respect
  • Loyalty
  • Integrity
  • Accountability

OUR CLIENTS

MEET THE TEAM

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POWER INFLUENCE

Over and above our bespoke power influencer programme; our strategic brand partnerships provide robust programmes, substantial cost synergies, increased relevance and hit the target demographic.

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VALUE

We are at the center of a value network. Through our system of partnerships and alliances, we strive to deliver superior quality of service. We consider our clients family, we are committed to servicing them 100%.

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SPECIALISTS

Our specialists are multitalented broadcasters, networkers, influencers, bloggers whose skills are the fountain of how we execute intelligent content. They are the essential information source in their industries and connect with diverse audiences.

CONTACT US

We dedicate ourselves to brands meeting their business needs in a competitive
market through our agility, our innovation, our knowledge of trends and understanding of consumer passion points/affinities.From Ideation to Execution we are the Effective Communication Agency.

Contact Details:

Building 4 – North Downs Office Park,
17 Georgian Crescent, Bryanston, Sandton,
2191 Johannesburg,
South Africa

Tel: 011 028 6678
Email: info@rothmedia.co.za

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