A POWERHOUSE through-the-line creative communications agency that communicates with designed thinking through messages that cultivate unique brand experiences. We move beyond traditional advertising and delve into pushing boundaries with crisp execution and creative driven ideas. We are the new face of effective marketing and strategic narratives that positions brands to launch, build equity and create awareness in the market.
ABOUT OUR WORK
THE MUSE process is inspired by the brand. From brand auditing to strategic solution development and expansion, MUSE applies rigorous interrogation on all assumptions. In the modern world, brand appreciation is coaxed into understanding the history, context and insights that birth innovative ways to connect with our audience. Brand Consulting: Competitor Analysis, Cultural Analysis etc. Solution Architects: Ideation, Big Ideas etc. Product Development: Innovation, Renovation
INTERVENTION follows the muse process where strategic concepts are shaped, polished and implemented in the real world market. This involves product launches, influencer tactics with creative content plugs across all digital and social media platforms.
The final step is TRANSCENDS = Maximum Visibility + Maximum Volume. Amplifying both traditional and non-traditional PR coupled with consumer generated PR from social networking and media platforms is part of a tiered and sustainable approach to creating conversations around brand values. It ensures effective and meaningful communication that transcends brands.
To distill unique innovations that shape African communications on the world stage
Originality is equity
We live & create with purpose to innovate
Ignite passion in everything
We dedicate ourselves to brands meeting their business needs in a competitive
market through our agility, our innovation, our knowledge of trends and understanding of consumer passion points/affinities. From Ideation to Execution we are the Effective Communication Agency.
2 Bruton Road,
Nicol Main Office Park,
Tel: 011 028 6678